Cherry Hill, NJ (May 14, 2013) – Nationally recognized business development and marketing expert, Kimberly Alford Rice recently presented “Marketing Basics to Survive and Thrive in 2013” to the Middlesex Bar Association’s lawyer membership.
Among her topics, Rice, a Cherry Hill resident, outlined how lawyers can make their network work for them to cultivate and forge strategic relationships for business development as well as the imperative of developing and executing a solid business development plan for success.
Rice is an accomplished leader in helping lawyers and law firms generate profitable new business through proven business development methodologies and training/coaching programs. Throughout her nearly 25 years of practice, she has assisted in building, advising and supporting in-house marketing, business development and training efforts at a number of law firms ranging from solos to large AmLaw 200 firms.
KLA Marketing Associates is an integrated business development/marketing advisory firm which partners with professional services firms to provide a broad range of marketing services that are usually only available to firms with a dedicated marketing team. These services range from firm strategic planning and Internet marketing to reputation-building campaigns and professional education programs. We provide the core services to law firms of all sizes and their lawyers to gain positioning in their marketplace and to attract new clients.
For more information, visit KLA Marketing Associates’ website.